Sales Training: Has That Train Already Left the Station?

How often have you heard, "Sales training doesn't work," or "Staff development is just a feel good waste of selling time," or even worse "Just give the information and let them sell"?  Every sales training class is opening night on Broadway; wow the critics or you won't see much of a run. 

As trainers it seems we need to prove ourselves to the reps, the managers, the folks from marketing and sometimes our company's own customers. How can we be all things to all people without requiring intense therapy or some type of intervention? Well that's the million dollar question I want to explore in this blog.

I love training and the idea that we can give adult professional the tools be better than they are today.  Who would think that developing a relevant sales training program could drive profits, attract top-notch sales people, thrill management and provide value to our customers?  I know it can, and see adult learning and development as an exciting pathway to success.

So I hope you'll join me on the journey and offer your own scenic commentary. Share what you will and enjoy the ride.  All aboard.

Note:  The thoughts and opinions on Training Wheels are my own, unless otherwise referenced, and are to be food for thought.  If contemplating business changes, these blog posts are not a substitute for consulting your lawyer or accountant. I"ll bet you already figured that out, didn't you?